Story In Focus

From the Blog

Virtual Reality for Real Estate

Before putting your home on the market, consider having a high-quality virtual reality tour created to showcase the property. Particularly, if your home is large or you are selling to international buyers, a virtual reality tour will help sell the property. Here’s why. With a virtual reality tour, you open[…]

What is a photosphere?

A photosphere is a panoramic image that covers 360 degrees horizontal and 180 degrees vertical. In other words, it covers an entire sphere, which is where it got its name. But the real question is how is it created? Images are shot with a camera on a special mount made[…]

Bending the rules to save you money

Google Maps only hosts tours for storefront businesses or attractions. If you’re a contractor with a business that does not involve a storefront, this leaves you out, right? Not necessarily. Have you ever heard of co-op advertising? With co-op advertising, compatible businesses work together to increase their marketing potential. They[…]

What is HDR

When shooting virtual tours, we take three to nine images, each at a different exposure. Then we combine these images into one image. Yes, we use the M setting on our camera. And no, it doesn’t stand for missed another one. The reason we take multiple exposures is so that[…]

Virtual tours – A new way to answer questions

Where should I go on vacation? Which store has what I need? Travellers and shoppers have questions. Brides have even more. They’re looking for a range of suppliers and venues. It used to be that these questions had to be asked in person or over the phone. Not anymore. Nowadays[…]