Virtual tours bring people inside your business and let them look around. However, if you want to showcase certain features of your space, a customized tour is better. When you have something special to offer, you don’t want to risk people failing to notice it.
That’s where custom icons come in. Including custom icons in your virtual tour is like providing a guide. The custom icons make sure that your special features are noticed. Plus, clicking on animated icons to access new information feels like playing a computer game. People enjoy the quest.
Here is an example:
Notice the logo-style icon that appears throughout most of the tour. There are also special icons for each area of the recreation centre. Click on these icons to explore. It’s fun, isn’t it? Your potential customers will enjoy it too. We value and remember things we discover for ourselves. That’s the power of a customized virtual tour.
Many organizations prefer to use their corporate logo as the main navigation icon. This reminds potential customers of your brand as they go through the virtual tour. What is more, they will associate your brand with an interesting experience.
Icons for specialized services and facilities, like the weightlifter icon in the example, guide visitors to the features that interest them the most. The swimmer icon shows how a simple animation helps catch the viewer’s eye.
Don’t risk people failing to notice the best features of your business. Have your virtual tour custom designed. Send visitors on a guided tour.