Story In Focus

Tag Archive: videography

Testimonials – Getting the Word Out

Your customers know what makes your business special. Let them tell the story for you. We all see written testimonials and recommendations posted on the web and they’re great. But when you use the power of video to share testimonials, the message is even more engaging. What could be more[…]

My aerial videography and photography journey

Unmanned aerial vehicles, better known as drones, are a big trend these days. For once, I’m actually part of a trend. Without knowing it,  I’ve been moving towards aerial videography since I was a child. It allows me to combine the two defining passions of my life. My father was[…]

“Drone” safety considerations

Unmanned Aerial Systems (UAS), better known as drones, require special safety considerations. Recently, The Province published a great article: The buzz on drones: Operators need to know how to fly them safely. Story in Focus recently went through the process of obtaining a Special Flight Operation Certificate (SFOC) from Transport Canada.[…]

Co-operative social networking is a win-win

by Debbie Bateman I’m sure that you know how important networking is for connecting with potential customers. When we need a product or service, we all tend to ask someone we know for a recommendation. The advantage of this approach is that it gives us confidence in the quality of[…]

Shooting video with a smartphone

Lots of articles have been written about how to produce videos with a smartphone. Most of them describe how to use the equipment and skip over the need for video production skills. This can be misleading. If you don’t have video production skills, you won’t create useful videos and it[…]